Paula has spent her career building high performing beauty brands; driving growth for companies with revenues ranging from $12M to $1.5B. She’s led small to large field organizations comprising 7,500+ people for prestige brands like MAC, Benefit, Bare Minerals, Urban Decay, and EVER Beauty.
Her impressive background and roles range from Chief Commercial Officer, SVP of Retail, VP of Sales, and Education to Vice President of Sales and Artistry Training. She’s partnered with heavy hitter retailers like Sephora, Nordstrom, Macy’s, and Bloomingdale’s, and has extensive experience in free-standing retail stores.
“I’m beyond grateful to have spent the past two decades working for some of the world’s most successful beauty brands and retailers. I love this industry, I’m obsessed with products, I’m even more obsessed with the people I’ve met along the way. My mentors, employees, colleagues, recruiters, customers, and even my competitors have led and inspired me to start Headkount.”
Headkount was created to help brands connect with their customers and drive growth, offering a world class team to deliver the ultimate in-store experience.